Amazon has refined its system for customer reviews, as Nate Hoffelder describes in her latest post:
It’s always been easy to post a review on Amazon; simply jot down a few sentences, select a star rating, and you’re done. It’s so easy to post a review, in fact, that it’s also easy to miss important details.
That doesn’t help readers, and it doesn’t help Amazon, which is why Amazon has added more options. In addition to the star rating, Amazon has added extra dropdown menus which invite reviewers to describe the quality of the writing, the amount of sex and violence in the book, and other details….
All in all, this is a good move on the part of Amazon. I’m sure I’m not the only reader who has put down a book in frustration with the writing style, tone, or amount of extraneous sex or violence. By offering specific prompts for these areas of concern, Amazon is helping readers make more informed decisions.